WRP Wäscherei + Reinigungspraxis – Issue WRP · 2026 · pp. 4–5

Interior & Textile · Fachzeitschrift

WRP Wäscherei + Reinigungspraxis

WRP Wäscherei und Reinigungspraxis has been the trade magazine for the textile care industry for more than 70 years – covering laundries, dry cleaners and textile services. Eleven times a year with current news and industry appointments, the interview of the month, comprehensive market analyses of the textile leasing sector, monthly product specials and portraits of textile care businesses. WRP is clearly structured across the areas of dry cleaning, laundry and textile leasing – covering each in considerable depth. Each year, WRP presents the WRP Star, recognising outstanding businesses in the textile care industry.

Audience

Target group & relevance

Target group

WRP is aimed at owners, managers and specialists in textile care businesses, as well as the supplier industry: dry cleaners – from wet cleaning and chemical cleaning to carpet, upholstery, leather and fur care; laundries of all sizes, including operations in clinics, hospitals and care homes; industrial laundries in textile leasing for workwear, health and care, the hotel and catering trade, and facility management. The readership also includes machinery manufacturers and their field sales teams, as well as the accessories industry.

Relevance

WRP is unique within the textile care industry: as the official organ of the trade associations DTV, EFIT and CINET, as well as the Quality Association for Responsible Textile Services, WRP reaches the entire industry with a depth and authority that no other publication can match. More than 70 years of close industry contact, personal connections across all areas of textile care and a high editorial standard make WRP an indispensable working reference for professionals in dry cleaning, laundry and textile leasing.

Manufacturers, suppliers and service providers can reach this highly specialised audience across multiple channels – in print, on wrp-textilpflege.de and via the newsletter. Whether display advertising, advertorial or digital banner: WRP places messages directly where the textile care industry makes its decisions.

11× / year Net price 96.00 €

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Editorial

Content Calendar

Issue / year	Publication date	Ad deadline	Topics
07-08 / 202607-08/26	2026-07-247/24/26	2026-07-03	Special: External Logistics / Dispensing Systems; Software; Fleet; Textiles \| Leasing: Innovative Fabrics and Fibers; Trade Fair Review Techtextil, Texprocess in Frankfurt
09 / 202609/26	2026-09-149/14/26	2026-08-24	Special: Sustainability in Laundries / Textile Cleaning; Textile \| Leasing: Horeca: Flat Linen, Workwear, Terry Towels, Bedding
10 / 202610/26	2026-10-1510/15/26	2026-09-24	Special: EXPOdetergo International Preview; Textile Leasing: Multinorm PPE
11 / 202611/26	2026-11-1611/16/26	2026-10-26	Special: EXPOdetergo International follow-up report; Textiles \| Leasing: Hospital: flat linen, workwear, terry cloth, bed furnishings
12 / 202612/26	2026-12-1412/14/26	2026-11-23	Special: Products and processes for washing / solvent cleaning / wet cleaning; textile \| Leasing: Circular economy in textile leasing
01 / 202701/27	2027-01-141/14/27	2026-12-18	Special: RFID / Textile labeling and textile finishing; Textile Leasing: Sustainable workwear