Holz Forum
Holz Forum – Issue HF · 2026 · pp. 4–5
Holz Forum – Issue HF · 2026 · pp. 18–19

Interior & Textile · Fachzeitschrift

Holz Forum

Holz Forum is the trade magazine for the specialist timber trade in German-speaking markets – with expert articles covering the relevant product categories, market analyses, company portraits and trade fair reports. Six times a year with a market-focused cover story, reports from retail and industry, and in-depth product features on doors and frames, windows and fittings, floor coverings, garden and decking timber, wall panelling and solutions for interior fit-out. Every issue includes a dedicated section on the doors and windows market.

Audience

Target group & relevance

Target group

Holz Forum is aimed at decision-makers and opinion leaders across the entire value chain in timber, building elements and interior fit-out: specialist timber merchants and timber wholesalers, builders' merchants with timber ranges, buying groups in the timber and building materials trade, DIY sheds with timber departments, and flooring and door studios. The readership also includes garden centres, manufacturers of doors, windows, floors and panelling, as well as suppliers of fixings, fittings and machinery. The focus is firmly on the trade: 67% of readers come from the timber and building materials sector, with a further 16.6% from the timber departments of DIY retail chains.

Relevance

Holz Forum reaches the decision-makers of the specialist timber trade in German-speaking markets in a concentrated, highly targeted way – with a total circulation of 2,912 copies, of which 90.5% are distributed in Germany. The clearly defined readership structure makes Holz Forum a precise advertising medium: those looking to reach timber merchants, builders' merchants and DIY retailers will find an audience that makes range and purchasing decisions on a daily basis.

Manufacturers, suppliers and service providers can place their messages across multiple channels – in print and on holzforummagazin.de. Whether display advertising, advertorial or digital banner: Holz Forum delivers messages directly to where the timber trade prepares its purchasing decisions.
4× / year Net price 81.60 €
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Editorial

Content Calendar

Issue / year Publication date Ad deadline Topics
05 / 202605/26 2026-10-1510/15/26 2026-09-19 Focus: Doors & Acoustics, interior and entrance doors, functional doors, toughened safety glass doors, sound insulation solutions, acoustic panels; Editorial: Design, room acoustics, innovation, manufacturer profile, trade
06 / 202606/26 2026-12-1512/15/26 2026-11-19 Focus: windows & facades, wood and hybrid windows, wood and WPC facades, HPL surfaces, substructures and fastening systems; editorial: innovations, processing, trends, design, innovation, design, manufacturer profile, trade
01 / 202701/27 2027-01-071/7/27 2026-12-12 Focus: KVH, BSH, panel materials; KVH, BSH & construction timber: market development; Panel materials: OSB, MDF, plywood & co.; Imported timber: where will the goods come from in future?; Trend radar: which products will gain importance in 2027?; Special: BAU 2027 – preview; Editorial: retail, BAU preview, market and product trends; Industry event: BAU Munich, January 11–15, 2027
02 / 202702/27 2027-02-262/26/27 2027-01-29 Focus: facade, windows and front doors; wood, WPC and HPL facades; window trends in wood, plastic and aluminum-wood front doors; front door trends and security systems; thermal, acoustic and burglary protection; fittings, security and installation; Editorial: retail, market and technology, energy efficiency, security, renovation and new construction; Special: BAU 2027 – review; Topic: LIGNA 2027 preview; Industry event: GD Holz Facade Forum, February 18, 2027
03 / 202703/27 2027-05-145/14/27 2027-04-20 Focus: insulation – wood fiber insulation vs. insulation concepts; insulation and energy-efficient facade solutions; Topic: retail, door market – innovations & product recommendations; Dates: LIGNA Hanover, May 10–14, 2027; interzum Cologne, May 11–14, 2027
04 / 202704/27 2027-07-167/16/27 2027-06-21 Focus: timber construction; LIGNA 2027 review; Timber construction 2027: market, trends and prospects; From range to system solution: prefabricated components, building systems, insulation and digital services; Renovating and adding storeys with wood; Special: digitalization & logistics in the timber trade – ERP, warehouse technology and e-commerce; Dates: VFF Annual Congress, June 3–4; Eurobaustoff General Assembly, Dresden, June 17–19; GD Holz Holzhandelstag, Stuttgart, June 24, 2027
05 / 202705/27 2027-09-189/18/27 2027-08-23 Focus: terrace & wood in the garden; Garden houses, sheds and sauna trends; Privacy screens, fences and pergolas; Terrace roofing; By-products as bestsellers – grills & co. as range extensions; Wood protection, surfaces and care; Editorial: retail, terrace innovations 2028, new ranges, material and design trends, installation and sales; Special: GD Holz Branchentag Holz 2027 preview; Dates: NordBau Neumünster, September 8–12; ARCHITECT@WORK Hamburg, September 15–16, 2027
06 / 202706/27 2027-11-1511/15/27 2027-10-20 Focus: doors & interior finishing – floor, wall & acoustics; Interior doors, frames and sliding doors; Fittings and locking systems; Parquet, laminate and design floors; Wall and acoustic panels; Profiles, installation accessories and care; Editorial: retail, range trends, renovation, additional business, presentation and sales; Dates: Branchentag Holz, Cologne, November 9–10, 2027; ARCHITECT@WORK Stuttgart, November 10–11, 2027

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